COLLEGE PARK, Md. — The University of Maryland Athletics Department today announced its decision to structure a long-term partnership with the leading instant mobile sales platform provider ReplyBuy. The two brands have been working in collaboration with one another for the past two years, enabling Terps fans to instantly purchase event tickets on their mobile devices by simply responding to a text message. As of today, the Terps and ReplyBuy have committed to a more expansive partnership for the next two years. Also, as part of the enhanced relationship, the two organizations are now set to begin offering experiential rewards, surprise upgrades and other perks to fans who purchase through the program.
"We are excited to continue growing our partnership with ReplyBuy. They have created an industry leading, innovative way for fans to purchase tickets and we look forward to expanding our partnership to bring more added value to our fans," said Matt Monroe, Associate AD for Ticket Sales & Operations. "ReplyBuy has been a great partner and has provided insight into best practices to help us stay ahead of the curve."
Fans can join Terps Mobile Fast Pass by visiting https://www.replybuy.com/maryland or texting TERPS to 20123 to setup a secure account and sign up for notifications. The partnership with ReplyBuy is just one of the many ways Maryland's Athletics Department is working to make the game day experience memorable and hassle-free for fans.
“We are extremely proud to continue to build on our partnership with Maryland Athletics. Their fans have had a tremendous response and are continuously looking to hit the easy button when engaging with their favorite college sports team.” says Brandon O'Halloran, SVP of Partnerships & Strategy at ReplyBuy. “We're constantly innovating to make sure that we exceed their expectations, set the bar higher and deliver on that promise as an organization.”
ReplyBuy provides businesses with a robust back-end suite of solutions to drive consumer engagement and completely eliminate the buyer friction on any mobile device. The company has experienced a year of growth and innovation, having recently debuted ReplyBuy.ai, in a closed beta as a concierge style service that incorporates Artificial Intelligence (A.I.) into the platform.
About ReplyBuy
ReplyBuy is a next generation sales platform that combines artificial intelligence, messaging, payments and digital commerce in a single platform to deliver instant buyer gratification from the businesses they choose. As an initial market, the ReplyBuy platform has been embraced across 100+ NBA, NHL, MLS and NFL teams, colleges and universities. ReplyBuy enables businesses to engage with customers in real-time via mobile and completely removes the buying friction by offering an instant checkout with a response to a text.
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